Klasha expands to Ghana with its e-commerce payment solution
Klasha, a FinTech company that builds borderless payments for e-commerce in Africa, has announced its expansion to Ghana. This launch represents Klasha’s first expansion into other African countries since launching its operations in Nigeria in the second quarter.
Klasha’s solution helps merchants around the world sell online in Africa and receive payments in local African currencies while enjoying super-fast last mile delivery to consumers across the continent.
The fintech recently raised $ 2.4 million in seed funding to build a technology infrastructure for cross-border trade in Africa and their launch in Ghana is a step in that direction.
Speaking on the launch of its operations in Ghana, the CEO of Klasha, Jess anuna said the startup’s presence in Ghana will provide convenience and ease for global traders, especially for payments and delivery.
“Previously, international online and offline businesses faced the challenge of accepting online payments from Africa and even delivering items to Ghana. Our solution will simplify the process, removing barriers to payment and last mile delivery, making it easier and faster for retailers to collect online payments in Ghana, manage payments and grow seamlessly.. “- Jess Anuna, CEO of Klasha
E-commerce in Ghana
E-commerce in Ghana is both growing and evolving. While its development has been held back for a time by relatively low internet and banking penetration, as well as delivery difficulties due to unclear addresses and informal housing, it is finally starting to take off.
Ghana’s e-commerce economy is currently valued at $ 429 million and is expected to reach $ 811 million by 2024. With this launch, Klasha therefore says it opens up Ghana to transparent international e-commerce and enables a seamless expansion of business in the region for global merchants.
With Klasha, Ghanaian consumers who find it difficult to make international online payments can now shop online from global retailers in their local currency (Ghana cedis) using multiple payment options such as debit cards, bank transfers and mobile money. Items purchased are shipped promptly and reach customers within 10 days.
Offers and future expansion
The Klasha mobile app is now available in Ghana with additional features including instant money transfers between Ghana and Nigeria. There is also a multi-currency wallet, giving users the option to hold, exchange and send money in different currencies at the best rate for free.
Klasha still has other expansion plans, shared by her Marketing Director.
“We are excited to bring our innovative payment and commerce solutions to fuel the growth of e-commerce in Ghana. Over the next few months, we will expand to more countries to facilitate seamless e-commerce and cross-border payments.. ” Edidiong Ekong, marketing manager of Klasha.