IGI offers tailor-made e-learning for the jewelry industry
Claiming to be the largest organization of its kind in the world, the International Gemological Institute (IGI) now offers e-learning solutions for jewelry professionals.
The offering will cover a variety of topics, from an introduction to the Four Cs and training on diamonds and gemstones to a comprehensive education on lab-grown diamonds and the important benefits that the natural diamond industry brings. to millions of indigenous people in the upstream value chain.
In addition, IGI claims that its e-learning program is tailor-made in that it offers different and specialized advice for the user.
The educational components don’t change, but IGI complements the essential knowledge with additional context and messages designed for the target audience, emphasizing information that can be used in-store or elsewhere.
Marketing Director Arnaud Lorie said: “We offer different talking points for a luxury brand than for an online seller.
“The basics remain the same, but we help them use the information in context immediately. We have received a lot of positive feedback for this approach.
Meanwhile, Avi Levy, President of IGI North, said, “There’s a lot going on in our industry right now. Those who know the latest developments will best serve their customers.